Hasbro started their Toy Fair Transformers presentation by showing a big graphic that said "HASBRO LOVES TRANSFORMER FANS" in icon form. They really wanted to hammer home this point, making the audience repeat it back to them. Clearly they've heard that fans don't approve of the direction of the line, so this was to hammer home the point. Hasbro is focusing their Transformers lines to three target audiences. The first one is preschool with the Robot Heroes lines. Second is called "Boys" which is aimed at the 6-10 year old, and then thirdly is the Collectors market, which is where most of what we are interested in lies. The point of this presentation was "We know you are not going to like these simpler products, but these are not for you." That being said, lets take a look at what we did see on the floor that would interest you. MP Grimlock getting a re-release That huge cybertron Starscream is being re-released as well (it's in stores now actually) Masterpiece prime re-release with clear trailer and gold deco as Platinum Edition Optimus Prime Generations releases Roadbuster Jetfire! Sky Byte Fans Choice WIndblade Jhiaxus Nightbeat