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NYTF2013: Hasbro - Transformers Construct Bots

NYTF2013: Hasbro - Transformers Construct Bots

Transformers is branching out again and this time it's into the building toy sphere. Not content with aping Lego bricks, now Hasbro's bringing out Bionicle-like transformers.

Well, that's what I thought at first. But the reality is much more interesting.

These are buildable figures that all revolve around a cool common frame system. Each is designed to be assembled and then transform without parts removal - a first for a transformable building toy. All of them have parts that can be swapped out and combined with other entries in the line.

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In some instances, the packaging will be re-sealable.

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Posted 12 February, 2013 - 23:00 by JoshB
 
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